Ralph Lauren - Spec Campaign
Fashion Editorial and Concept Photography by Tan Vo - VNT Studio
This spec campaign was created as a visual study inspired by the heritage and equestrian influences often associated with the world of Ralph Lauren. The project explores themes of countryside elegance, tailored silhouettes, and quiet moments between characters within a rural setting.
Shot during golden hour across open fields and ranch landscapes, the imagery blends cinematic storytelling with classic fashion portraiture. The narrative follows a group of characters moving through the environment, capturing both composed editorial portraits and candid moments that feel grounded in place and atmosphere.
The series was developed to evoke the timeless visual language of American heritage fashion while presenting it through a contemporary editorial lens.
Credits
Creative Director / Photographer: Tan Vo
Producers: Miguel de la Rosa, Rikki Lu, Tan Vo
Talents: Reece Gus, Summer Victoria, Rylee Collins. Larissa
Production Designer: Rylee Collins
Director of Photography : Rikki Lu
Colorist: Cao Vi Ton
1st AC: AJ Festa
Editor | Sound Designer: Rikki Lu
Assistant Director: Isabella Moreno
Styling Assistant: Summer Victoria
Set Supervisor / Set Design Assistant: Miliangie Beras
Hair Stylist: Jaddey Varga
MUA: Christopher Gonzalez
Gaffer: Enzo Trujillo
BTS Photographer: Lauren Hogan
Set PA: Aliyah Rodriguez
Producers: Miguel de la Rosa, Rikki Lu, Tan Vo
Talents: Reece Gus, Summer Victoria, Rylee Collins. Larissa
Production Designer: Rylee Collins
Director of Photography : Rikki Lu
Colorist: Cao Vi Ton
1st AC: AJ Festa
Editor | Sound Designer: Rikki Lu
Assistant Director: Isabella Moreno
Styling Assistant: Summer Victoria
Set Supervisor / Set Design Assistant: Miliangie Beras
Hair Stylist: Jaddey Varga
MUA: Christopher Gonzalez
Gaffer: Enzo Trujillo
BTS Photographer: Lauren Hogan
Set PA: Aliyah Rodriguez
Special thanks to the Gustafson family!
